Nintendo Co. President Satoru Iwata has pledged that the “Super Mario” game creator will post a 100 billion-yen ($1 billion) operating profit this fiscal year as new software titles boost sales. Analysts say he’ll fail.
Nintendo Co., the world’s largest maker of video-game machines, will introduce a bigger version of its 3DS handheld player next month in Japan to help revive profit after posting its first annual loss.
Sales of Nintendo Co.’s new Wii U console in Japan trailed those of the original Wii in the first two days, a market researcher said, as the world’s biggest video-game maker tries to bounce back from its worst loss.
Nintendo Co. pared gains in Osaka trading after the company ruled out expanding into smartphone games, damping speculation triggered by affiliate Pokemon Co.’s development of software for Apple Inc.’s iPhones and handsets that run on Google Inc.’s Android operating system.
Nintendo Co.’s new Wii U will likely fly off store shelves during the holiday shopping season, giving the creator of Mario and Zelda a temporary boost as it tries to rebound from its first annual loss.