The World Cup, which starts in South Africa today, will add as much as $1.5 billion to advertising spending this year as Coca-Cola Co. and Nike Inc. pay top prices for air time during the most-watched sporting event.
Snoop Dogg, the Black Keys and TV on the Radio will have hip-hop, rock and reggae fans flocking to Randall’s Island for the first Catalpa NYC festival. More than 40 acts perform during the two-day event.
In the 1980s she was Punky Brewster, the star of an NBC (GE) comedy about an orphan. Today, Soleil Moon Frye is a 34-year-old mother of two and a power marketer for Ad.ly, an advertising agency that pays actors, athletes, and musicians to promote products through micromessaging service Twitter. Two days before Christmas, Moon Frye's 1.4 million followers learned that THQ's uDraw tablet, which lets kids draw using a Wii video game console, is "a must for any family night!"
A business owned and controlled by Paul G. Allen, who co-founded Microsoft Corp., sued 11 companies including Google Inc., Apple Inc. and EBay Inc., saying they infringed patents on Web-based technology.