Netflix Inc. will test whether Machiavelli and math are a winning formula as the world’s largest subscription-video service debuts “House of Cards,” its most ambitious step yet into original online-TV programs.
Netflix Inc. Chief Executive Officer Reed Hastings posted quarterly viewer data on Facebook, a day after announcing he’d take advantage of new rules that allow material information to be disclosed over social media.
Back in April 2013, the SEC said OK, fine. You can post materially important information about your company on social media as long as you make the public aware that this stuff might wind up there. This was after Netflix Chief Executive Officer Reed Hastings made comments on Facebook about the company’s viewership levels, and it created a bit of a buzz.