Ogilvy & Mather News
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Dove, the Unilever Plc personal- care brand, has another viral hit.
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Scan Group Ltd., East Africa’s biggest advertising company, said it entered into a partnership with Ogilvy & Mather Group Holdings Ltd. to form a new unit known as Ogilvy Africa.
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Scangroup Ltd., East Africa’s biggest marketing and communications company, has received all the approvals to enter into a partnership with Ogilvy and Mather Worldwide to form Ogilvy Africa.
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WPP Plc, the world’s largest advertising company, said 2012 earnings increased as the business boosted investment in digital and emerging markets and profit margins improved.
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On a recent visit to Bhubaneswar, the capital of the large eastern state of Odisha, I found the airport plastered with advertisements and slogans expressing the nurturing, socially conscious side -- caring for the poor, growth with inclusive values, creating happiness -- of the many steel and aluminum companies that have major operations in one of India's poorest but most mineral-rich and business-friendly states.
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Publicis Groupe SA’s profit rose more than Chief Executive Officer Maurice Levy expected last year as the third-largest advertising company capitalized on U.S. business, digital activities and high-growth markets.
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WPP Plc, the world’s largest advertising company, said first-half profitability will improve, as the U.S. leads a recovery for demand and sporting events such as the soccer World Cup spur spending.
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WPP Plc, the world’s biggest advertising agency, cut its full-year sales growth forecast as clients in North America and continental Europe reduced spending. The stock dropped the most since October 2011.
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In a world of turmoil and gloom, Aung San Suu Kyi is a beacon of optimism. Lately, though, the Burmese pro-democracy icon is sounding like a killjoy.
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Anne Mulcahy, the former Xerox Corp. chairman and chief executive officer and a director at Johnson & Johnson, Target Corp. and Washington Post Co., said limiting the terms of company directors would help seat more women on U.S. boards.
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