Toyota Motor Corp. expects assembly “interruptions” in North America and delayed sales of a new Prius model in its home market as the company grapples with the aftereffects of Japan’s strongest earthquake on record.
Honda Motor Co. and Toyota Motor Corp.’s North American plants, stalled by parts shortages a year ago, are leading an industrywide assembly surge buoying cities from the Midwest to the deep South amid a languid U.S. economy.
Ford Motor Co. Chief Executive Officer Alan Mulally has suggested that his stylish new Fusion sedan is seeking sales supremacy over Toyota Motor Corp.’s Camry. That’s not exactly what the boss wants, executives said.
Toyota Motor Corp. was already counting on the revamped Camry to spark a U.S. sales rally. The carmaker’s flagship model is now under additional pressure as a stronger currency and Thailand’s floods cut into profit.
Toyota Motor Corp. resumed full production at all North American plants this week and said it will expand U.S. output of small engines as Japan’s largest automaker works to boost sales slowed by a March earthquake.