International marketing campaigns are a tricky thing. In the U.K., mobile operator EE has been touting its high-speed, fourth-generation wireless network with the slogan 4GEE. It's everywhere: the side of taxis, TV commercials starring Kevin Bacon and plastered all over the tunnels of the London underground.
EE, Deutsche Telekom AG and France Telecom SA’s U.K. mobile-phone venture, will begin selling the country’s first fourth-generation wireless service in plans starting at 36 pounds ($57.65) a month with a two-year contract.
The largest crowd yet to protest an Ohio bill limiting collective-bargaining rights for public employees gathered at the Statehouse in Columbus as a Senate committee began considering possible amendments.
Rocker Sheryl Crow has written the songs for a new musical based on “Diner,” the 30-year-old film by writer and director Barry Levinson that helped launch the careers of Mickey Rourke, Kevin Bacon and Ellen Barkin. Producers plan to open the show on Broadway in late 2012.
Lance Armstrong’s doping confession to Oprah Winfrey tomorrow threatens to siphon viewers from “American Idol,” the most-watched TV show for nine years, as the singing competition returns for a new season.