Ken Czubay News
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Bayerische Motoren Werke AG’s BMW reported a 13 percent U.S. sales increase in March, cutting into the luxury-auto lead of Daimler AG’s Mercedes-Benz as both brands set records for the month.
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Ford Motor Co.’s Lincoln sales fell to a 32-year low in the U.S. last month as dealers ran short of the MKZ sedan that the automaker expects to lead the luxury brand’s revival.
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Automakers led by General Motors Co. and Ford Motor Co. predict demand for cars and trucks, on pace for the best year since 2007, will remain resilient even as the U.S. was unable to avert government spending cuts that took effect yesterday.
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Ford Motor Co.’s Lincoln brand, which aired two ads during the Super Bowl in February, posted a 29 percent U.S. sales slide for the month as dealers continued to run short of the MKZ sedan featured in the commercials.
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Ford Motor Co., citing shortages of its new Lincoln MKZ for the luxury brand’s worst sales month in 32 years, is funneling some of the sedans produced in Mexico through a Michigan plant for inspection to ensure quality.
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Ford Motor Co., targeting increased U.S. market share this year, told dealers yesterday that the company will match investments in their stores to improve the customer experience.
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Daimler AG’s Mercedes-Benz reported a 22 percent surge in U.S. sales last month, building on its early lead as it tries to unseat Bayerische Motoren Werke AG’s BMW as the leader in luxury-auto deliveries this year.
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Toyota Motor Corp. and Ford Motor Co. led the four largest automakers by U.S. sales in reporting January gains that topped estimates, as buyers return to showrooms to begin a fourth consecutive year of growth.
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Six months after arriving at Ford Motor Co . from Boeing Co. in 2006, Alan Mulally had to decide the fate of the Explorer , once America’s top-selling sport utility vehicle.
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Ford Motor Co. plans to reduce the number of its Lincoln dealerships in the biggest U.S. metropolitan markets by 25 percent.
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