Yahoo! Inc. Chief Executive Officer Marissa Mayer, an active dealmaker this year, is among the invited guests at the annual Allen & Co. Conference in Sun Valley, Idaho, according to a person with a copy of the list.
Yahoo! Inc. Chief Executive Officer Marissa Mayer landed on the French Riviera last week with a posse of space adventurers. Her goal: Convince advertisers that the Internet -- with programming such as a new Yahoo sitcom about an alternate universe -- can be as effective as television for pitching brands.
Yahoo! Inc.’s push to hire Katie Couric, who once earned as much as $15 million a year anchoring the “CBS Evening News,” signifies an accelerated drive by Chief Executive Officer Marissa Mayer to build content as more consumers turn to the Internet for television-style reporting.
CBS Corp. began preliminary talks on a new contract for Katie Couric , looking to cut the evening news anchor’s $15 million salary and possibly expand her role amid falling viewership, people with knowledge of the situation said.