U.S. Representatives Ed Markey and Joe Barton asked the College Board , owner of the SAT college entrance exam, to explain how it collects and stores data from students as the government seeks to bolster teen privacy laws.
Internet marketers may be able to persuade consumers to provide better data about themselves voluntarily than companies collect by tracking Web behavior, the Federal Trade Commission ’s new technology chief says.
Groups representing 5,000 advertisers from Procter & Gamble Co., to AMR Corp.’s American Airlines say they will offer U.S. consumers more control over how their Internet browsing is used to target marketing.
Facebook Inc. is in talks with the U.S. Federal Trade Commission to settle claims that it violated users’ privacy when it changed default privacy settings to disclose more information than was previously made public, according to a person familiar with the negotiations.