Democrat Kadie Whalen, 32, is a stay-at-home mother raising three kids. Republican Evelyn Valleao, 44, works full-time yet says she wishes she was financially able to be home with her four children. And Rosie Kohn, a 60-year-old Republican skeptical of Mitt Romney, went back to work 10 years ago after raising five children.
Long before the two parties directly engaged in the 2012 general election, White House senior adviser David Plouffe identified the key political target for Barack Obama: a middle-aged white woman in Ohio.
Mitt Romney spent his first full day as the presumptive Republican presidential nominee making a direct appeal to women, part of an effort to repair the political damage caused by a combative primary contest.
President Barack Obama used his first Oval Office address on June 15 to order BP Plc to set aside “whatever resources are required” to compensate workers and business owners harmed by the Gulf of Mexico oil spill.