The University of Southern California will offer four-year athletic scholarships instead of one-year renewable scholarships to all students in the revenue sports of football and men’s and women’s basketball.
The Green Bay Packers’ profit from operations rose by $11.4 million to a club-record $54.3 million in fiscal 2013, thanks to falling costs that Chief Executive Mark Murphy credited in part on late signings by Aaron Rodgers and Clay Matthews.
The University of Alabama opened a new football-training center last February. Any professional team would be happy to have it. The amenities include a $9 million weight room, a hydrotherapy pool with a Club Med–style cascade of hot water and an anti-gravity treadmill that’s more NASA than Nautilus. Coach Nick Saban goes over the finer points of football with his team in a 212-seat theater with a multiplex-sized screen. After practice, players shoot pool or kick back on a leather couch with a video game, Bloomberg Markets magazine reports in its January issue.