Brad Adgate News
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Les Moonves, the chief executive officer of CBS Corp., said advertisers are having a change of heart about the value of viewers who record shows and watch them later, leading to a dramatic shift in ad buying.
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Walt Disney Co.’s ABC network, ranked last among the TV viewers that advertisers target, will add five comedies and seven dramas to its schedule, including a show based on the secret agency from Marvel’s “Avengers.”
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Michael J. Fox left prime-time television more than a decade ago to focus on his battle with Parkinson’s disease. Now he’s back, with the help of drugs that keep his own shaking from the illness mostly under control.
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Jay Leno, longtime host of NBC’s “The Tonight Show,” will step down early next year and be replaced by Jimmy Fallon, as the network seeks younger viewers for the most-popular late-night program.
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Esurance, Allstate Corp.’s online auto-insurance seller, is turning to the world’s largest retailer to boost policy sales.
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News Corp.’s Fox Sports is less concerned with who’s playing in the World Series than how many games they play.
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Brad Adgate, director of research at Horizon Media, talks about the outlook for Rupert Murdoch. He speaks on Bloomberg Television's "In The Loop." (Source: Bloomberg)
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Beyonce Knowles, performing at the Super Bowl for the first time, is poised to draw more viewers at halftime than the game itself, fueled by the flap over the pop star’s lip-syncing at President Obama’s inauguration.
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Walt Disney Co. said Steve McPherson , president of its ABC Entertainment unit, has resigned less than two months before the network’s new television season begins.
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As the sun sets over Jerusalem’s Old City and a performer plays a mystical solo on a curved ram’s horn, Glenn Beck appears before an audience near the southern wall of the Temple Mount, a sacred site for both Jews and Muslims that they have battled over for centuries.
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